Our Story

After living in Japan, founder Danny Taing couldn’t give up the delicious snacks he had discovered.

He even came back to the US with a suitcase full of snacks to share with friends and family. Everyone agreed, the snacks were amazing, but no one could find them in the states. Many of the snacks were local specialties made by family businesses that didn’t sell overseas. So Danny decided to change that.

Since 2016 we’ve grown into a lean team of about ten people. All of us have different roles to fill from sourcing and creative to marketing and customer service, but we all have one thing in common: a love of Japanese snacks.

Our mission at Bokksu is to empower Japan’s traditional snackmakers by sharing their authentic food and stories with the world.

– Danny Taing
Craft & culture

We source our snacks in Japan from a mix of local and well-known makers, and are committed to building lasting partnerships with these makers to bring our members the best Japanese snacks available.


We also do all of our design and marketing ourselves

From the design of the Bokksu box and the monthly culture guide to our photography and advertising, it’s all created by our small but talented Creative Team.

They run our in-office studio where the magic happens, crafted our logo, and make everything else you see from us. Our Marketing Team, well, they’re the ones who make sure you see it!

Idea to Reality

We oversee every email, social post, and asset that reaches you.